What We're Doing


We’re protecting more than 3,600 acres of pine and hardwood forest in Brunswick County, along the southern coast of North Carolina. This property sits adjacent to the 17,000-acre Green Swamp Preserve, which builds connectivity and halts fragmentation for this National Natural Landmark. With high-quality pine savannas and striking and unusual plants and flowers, it had long been a conservation priority. Several developers had eyed this property, due to its proximity to growing Wilmington and its ideal location right off U.S. Highway 17, which runs along the Carolina coast. With the help of our Working Forest Fund, the Brunswick Forest will remain a working forest, ensuring continued fiber production and protecting jobs and habitat for wildlife. 

In a precedent-setting initiative to protect U.S. working forests Apple is committed to protecting—and creating—as much sustainable working forest as is needed to produce the paper in its product packaging1. Apple is working with The Conservation Fund to permanently protect more than 36,000 acres of working forest in the eastern United States, including the Brunswick Forest in North Carolina. This initiative prevents forest fragmentation, addresses climate change, filters water for communities downstream and provides a steady supply of sustainably harvested timber to paper and pulp mills.

Why This Project Matters


North Carolina illustrates a trend occurring across the country: working forests are being sold and then resold into smaller pieces—chopped up and converted to subdivisions and shopping centers, threatening to destroy wildlife habitat and community character. Safeguarding our working forests helps our environment and our economy, and improves our quality of life.



Learn More

Press Release
Places We Work: North Carolina
Maps: Overview and Zoom

1Based on equivalent virgin fiber production from protected forests and virgin fiber used for Apple’s product packaging.